Racetracks
An ever-growing sentiment among the movers and shakers of the horse racing industry is the concern over empty space in their facilities. They bemoan the sections of empty grandstands or an apron spotted with racegoers as a sign of dwindling attendance, and they are not wrong …
The answer some are coming back with to combat this problem is to shrink, by building smaller grandstands or otherwise funneling the existing patrons into smaller areas until it gives the appearance of a crowd. It is easier to advertise a track as a happening place with a party atmosphere if it looks like there are actually people there to party with.
I understand this sentiment, but if the idea is widely adopted, it could jeopardize one of the one of the greatest perks horse racing has over other professional sports — the ability to be left alone.
This is truly one of the best things about horse racing, especially at a typical track on a typical day: It’s you and your thoughts and the horses.
It feels as though we’ve had chance after chance to say goodbye to Hollywood Park since it closed in December 2014, but the demolition of the grandstand in a controlled implosion on Sunday may truly be the end.
https://www.youtube.com/watch?v=vzGqUlVmL0g
So, here’s a feature idea I’ve been kicking around — an occasional series called “You’re Doing It Right,” calling out instances in horse racing of good work. For example, Woodbine choosing to replace its Polytrack surface with Tapeta, because it makes sense for their racing program and business goals. Or NYRA, for whatever it’s doing to deliver a sharp, never-buffering high-definition video feed of its races across its digital platforms. Or TimeformUS, for its upcoming faster and more responsive relaunch and the backend development involved in making that happen. (I got a peek; you’ll want to check it out.)
Or Kentucky Downs, which edged out Keeneland — the leader for six years running — in the 2015 edition of the Horseplayers Association track ratings by offering full fields and lower takout:
“… Kentucky Downs has definitely given horseplayers something to get excited about,” said HANA President Jeff Platt. “Despite the short meet, the ratings algorithm does not discriminate when it comes to value; Kentucky Downs has it and horseplayers have been responding.â€
Complete rankings are in this month’s Horseplayers Association magazine (PDF). There’s also a terrific interview in it with Andrew Beyer about carryovers, jackpots, and the grind of the modern game, plus seven questions for several players and handicappers. (Including me. Thanks, HANA!)
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